Star power: Pamela Anderson to hand out change leader prize at Fashion Awards

By

Nigel TAYLOR

Published
Nov 22, 2023

Adding some extra star quality to a glittering event always multiplies its impact many times over. And so the fact that actor and model Pamela Anderson is to present ‘The Pandora Leader of Change Award’ at the The British Fashion Council (BFC) annual Fashion Awards next month is good news.

The global ambassador for the Pandora brand, which is sponsoring the event, will hand out the special award at the Royal Albert Hall, London, on 4 December.

The award celebrates a person “who leads with innovation to create positive change globally…  consistently challenges the status quo [with their work deemed] empowering, progressive and forward-thinking”. 

Anderson was chosen for the role for “her groundbreaking acting work, and outspoken advocacy on various social issues,” said the BFC. 

“Anderson embodies female empowerment and progressiveness, positioning her as an ideal presenter for the Award”. 

And the celebrity added: “Being a pioneer and being yourself is difficult to do in a world like today that is constantly telling you to be something else. It is challenging to choose the path no one has walked before, speak the words that aren't the ones everybody else says. In times where trends take the entire globe within the blink of an eye, we desperately need these unique thinkers that dare to step out of the sameness we see across so many platforms today.”